
So, I've been quietly working on a new project that I'm hoping will put Formula Photographic at the forefront of online video in Vancouver (and beyond?). Over the past year there has been a surge in demand for online video content. Combine the forces of Apple's video ipod, faster internet access, new online services, and the growing power of citizen journalism, and video blogs have exploded in popularity. As more and more people discover RSS feeds and have thier daily entertainment pushed to them through their browser, traditional TV/Radio/Print as we know it is going to have to change. In fact, it already is.
So, in an effort to be at the forefront of this trend and capitalize on the opportunity to place myself as a leader in this market, I'm starting up a series of video podcasts - starting with a weekly Vancouver music show called "ThisCityRocks". It will likely be followed up with a Classic Car video magazine in partnership with Dave Hord.
I'm currently working on the pilot episode of ThisCityRocks, where we feature local band The Manvils. I'm working with a great host - Megan Cole - who has worked as an actor, talent agent, graphic designer, and on the production side of things at CBC for the Torino Olympics and Hockey Night in Canada. She likes to joke that she's on career number 89, and she's probably telling the truth! She has lots of energy and ideas to help make the show a success. If all goes well with the Vancouver version of ThisCityRocks, the plan is to expand quite quickly to a couple of other markets like Seattle or Toronto. Apart from being a really cool show every week, I can't think of a better weekly reminder of Formula Photographic's talents - distributed to a wide range of viewers in a regional target market! Watch for the pilot episode to be online later this week!